Ada Partners LLP [“Ada”] respects the privacy of every individual whose personal information it handles. This Privacy Notice explains how Ada collects, stores and uses that personal information and sets out our approach to the General Data Protection Regulation and UK laws such as the Data Protection Act.
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This site is owned and operated by Ada. Ada is the data controller for the purpose of the Data Protection Act 1998 and the General Data Protection Regulation.
Please note that our website and other digital platforms may contain links to third party websites / digital platforms which are provided for your convenience. We are only responsible for the privacy practices and security of our own digital platforms. We recommend that you check the privacy and security policies and procedures of each and every other website / digital platform that you visit.
As a part of its day to day operations Ada meets large numbers of business contacts at meetings and receives emails about investment opportunities. It is likely to receive and store personal information on those it meets.
If you have had contact with Ada, for example through emailing us or meeting a colleague, it is likely that we will want to make a note of that email or meeting and may store limited amounts of personal information relating to you, such as your name, job title, employer organisation and contact details. We will collect and store this personal information for the purposes of: maintaining a record of contacts; providing periodic business updates; drawing to your attention working opportunities which may be of mutual benefit to us as described below; and organizing meetings with you;
The personal information we hold about business contacts may be shared with: professional advisors; companies who hold or ‘process’ personal information on our behalf, or cloud based products such as Google Drive or Box.
The legal basis for collecting and storing such personal information about you is that such processing is necessary for our legitimate interests in running and promoting our business.
Personal information of Suppliers and Professional Advisors
As a part of its day to day operations Ada is likely to receive and store personal information to enable it to buy office and other supplies or engage with professional advisors.
If you are a supplier or professional advisor to Ada, we will capture and use limited amounts of personal information relating to you, including your name, job title, qualifications, employer organisation and contact details. We will store this personal information for the purposes of administering and maintaining records of services or advice we have received, and commissioning further services.
The personal information we hold about suppliers and professional advisors may be shared with: other professional advisors; companies who hold or ‘process’ personal information on our behalf, or cloud based products such as Google drive or Box; We store and process information in this way because it is necessary to: perform a contract to which you are likely to be a party; comply with a legal or regulatory obligation; and/or protect our legitimate interests in running and promoting our business.
Personal information collected during a transaction
Ada is likely to receive and store personal information as part of its investment evaluation process. If you are involved in a transaction that Ada and/or the funds that it manages or advises enters into, or a potential transaction that Ada considers, we may store personal information relating to you. This might include your CV, details of your previous employment history and professional activities, information relating to your financial status and dealings, nationality information (including copies of identity documents, such as a passport), references provided by third parties, and results of other due diligence carried out.
We collect and store this information for the purposes of:
- evaluating a transaction and your role in it;
- executing transactions;
- managing an investment once made;
- maintaining records of investments;
- meeting regulatory and legal obligations eg KYC checks;
- safeguarding our legal rights and interests;
- seeking and receiving advice from our professional advisors, including accountant’s lawyers and other consultants
- providing periodic business updates, as described below
The personal information we hold about the members of a management team teams may be shared with professional advisors, such as accountants, lawyers or other consultants; financial intermediaries; credit and other reference agencies; other persons who have an interest or involvement in, or who are considering an interest or involvement in, an Ada transaction, including co-investors, other providers of finance and investors in Ada’s funds; companies who hold or ‘process’ personal information on our behalf, or cloud based products such as Google Drive or Box.
We store and process information in this way because it is necessary to:
- perform a contract to which you are likely to be a party;
- comply with a legal or regulatory obligation; and/or
- protect our legitimate interests in running and promoting our business.
Personal data collected during visits to our website
When you interact with our digital platforms, we may also automatically collect the following information about your visit. This is primarily to help us better understand how people use our digital platforms to enable us create better content and more relevant communications:
how you have reached our digital platform and the internet protocol (IP) address you have used
- your browser type, versions and plug-ins, and your operating system
- your journey through our digital platform, including which links you click on and any
- searches you made, how long you stayed on a page, and other page interaction information
- what content you like or share
- information collected in any forms you complete
Mandatory provision of information
In some cases we will not be able to deal with you further without receiving certain information – eg ‘Know Your Customer’ information. In such circumstances we will explain this to you including the possible consequences of not providing particular information. In any event Ada will only process the personal information you provide to Ada for the purposes listed above.
Sensitive or special category personal data
Ada avoids wherever possible receiving information on race, religion, political views and your mental or physical health.
International transfers of personal information
Ada is based in Europe and does not anticipate transferring your personal data outside the EEA.
Where we transfer personal information to other third parties outside of the EEA, we will ensure that those transfers take place in accordance with the Data Protection Laws, including by entering into data transfer agreements with recipients. If you would like more information about how your personal information may be transferred, please contact us using the information below.
Keeping You Informed
We wish to build a long-term relationship with you and would like to use personal information that we hold to send you updates about our business, activities and opportunities to work together. We would usually do this by email and/or post. You can opt out of receiving updates at any time by contacting us using the information below, or by clicking the “Unsubscribe” link in any email that you receive.
Retention of personal information
The period for which Ada will retain personal information will vary depending on the purposes that it was collected for, as well as the requirements of any applicable law or regulation.
Your rights to see and correct data
As a ‘Data Subject’ you have a number of important rights:
- to access your personal information;
- to request that it is erased;
- that its processing is restricted to the purpose for which it was given and;
- that any inaccurate personal information is rectified.
In the first instance please contact Matt Penneycard at email@example.com. Please note that these rights are subject to some statutory qualifications.
We will take all reasonable steps to protect the confidentiality and security of your personal information, but cannot guarantee the security of any that you disclose online for example when it is sent by email. You accept the inherent security risks of providing information online over the Internet and will not hold Ada responsible for any breach of security unless this is due to Ada’s negligence or wilful default.
When you submit your data to us, we may use industry standard Secure Sockets Layer (SSL) encryption technology to guard your information. In addition, we have security procedures in place to protect our paper based systems and computerised databases from loss and misuse, and only allow access to them when it is absolutely necessary to do so, and then under strict guidelines as to what use may be made of the personal information contained within them.
Where a password is required to access certain areas of our digital platforms, you are responsible for keeping your password secure and confidential. Please do not share or disclose your password to any other person.
Questions and Further Information
If you have any questions about this Privacy Notice or about your personal data please email us at firstname.lastname@example.org
Changes to Ada’s Privacy Notice
We aim to meet high standards and so our policies and procedures are constantly under review. From time to time we may change this privacy notice. Accordingly we recommend that you check this page periodically in order to review the latest version.
Where to Make a Complaint
- Information Commissioner’s Office
- Wycliffe House
- Water Lane
- SK9 5AF
You can also contact the Information Commissioner’s Office using their online form: https://ico.org.uk/global/contact-us/email/