We recruit a Growth Angel to focus entirely on supporting your growth. These are operators with hands-on experience scaling companies like Riverlane, Hopin, Flo Health Inc., Nextdoor and Monday.com, to name a few.
Equity-free, high-impact support programme from top operators to help you go from 0 to 1. Tailored to your growth priorities, and fully founder-led. No cost, no cap table impact—just strategic firepower to supercharge your sales and go-to-market strategy.
Post-investment, we match you with a senior operator who’s been where you're going, helping you navigate the toughest early-stage challenges and accelerate your journey from 0 to 1. You set the pace — deep dives, monthly check-ins, or on-demand advice, you decide how to use them. We share a portion of the future upside to reward them for helping you win.
“Working with Naomi has leveled us up - this is what Ada is so good at across the board, and the Growth Angel programme has really helped us understand what world-class looks like and where we can go.”
Ada founders have access to our Talent Partner. From your first hire to building a high-performing team, we help you access networks that matter and hire with confidence.
"It was great to work with Ada Ventures' Talent Partner for our Independent Board Member search and senior member of the leadership team. The support and knowledge of best practice talent hiring was invaluable. We needed this support at a crucial time and Ada was there for us."
Our best-performing companies join us on an annual “Ada by the Bay” trip to San Francisco, connecting Ada founders with top-tier US investors.
We retain an M&A specialist who supports founders as they navigate acquisition opportunities.
“Ada were hands-on throughout our raise, making critical intros that made the round possible.”
Every founder gets access to up to 40 hours of emergency childcare for a 12 month period when they need it the most (via Bubble) and free access to anonymous mental health support (via Spill). Whether you’re a solo founder or leading a team, we’ve got your back when it matters most.
“Spill has been an important part of my journey as a Founder and helped me with actionable techniques to maintain mental clarity during key inflection points of the company’s growth.”
The Talent Network enhances our ability to support portfolio companies in attracting exceptional and diverse talent for key roles.
Founders can request introductions through a touch of a button.
"The team at Ada Ventures gave invaluable support and opened up their considerable networks to help us find the right hires for our growing business."
We invest between £250,000 to £1,000,000 in your first funding round.
We are primarily a pre-seed investor. We back founders at the beginning, before there are clear signs of product-market fit when there’s an early product but few or no customers.
We lead >70% of the investments we make and impact is assessed in every investment decision.
We typically back 10 to 12 companies per year.
We focus on the UK and companies in Northern Europe with a link to the UK.
You don’t need a warm intro to reach us - all you have to do is submit your deck.
Click the “Raising Pre-seed?” button at the top right of the page.
Step 1: Your pitch deck is reviewed and assigned to a member of the investment team
Step 2: A 30-minute video call is scheduled with the founders
Step 3: The investment team discuss the opportunity during a dealflow meeting
Step 4: The lead investor conducts further analysis and starts initial due diligence
Step 5: A second in-depth meeting is scheduled with the founders (ideally in person) to dive deeper into the investment case
Step 6: We start formal due diligence by reviewing your commercials, finance, technology, talent and impact
Step 7: The investment committee meets to review and approve offering a term sheet
We have made investments in as little as 2 weeks but more typically it takes four to six weeks from end to end.